Website Development Cost in 2026: What Determines the Price?

Website prices can range from a few hundred to several thousand euros — the difference comes down to five specific factors, not the vendor's name. Here's how to evaluate them before picking a quote.

How many pages and how much functionality do you need?

The more unique pages and features (booking, search, filters, user accounts), the more time design, development, and testing take — this is the single biggest cost driver. A 5-page business site and a 30-page catalog with filters are completely different projects, even if both get called a "website."

Custom design or a ready-made template?

A custom-designed website costs more because every screen is built for your brand and audience, not adapted from a generic template. A template can be cheaper upfront, but it often limits design freedom and future changes.

How much does content cost?

If you prepare your own text, photos, and video, the project costs less. If you need copywriting, professional photography, or translation, that's separate work that gets added to the total price.

Which integrations are needed?

Contact forms, CRM systems, payment acceptance, calendars, or external databases each require separate setup and testing, which directly affects the final price.

Subscription or one-time project?

On a subscription model, the site is built and maintained as part of a monthly fee — no large upfront cost, and you submit change requests directly. On a one-time project, you pay for the build up front and handle maintenance yourself or order it separately. TechStudio offers both — see exact pricing on our pricing page.

What should you ask a vendor before signing?

Ask whether hosting is included, what happens when you need content changes after launch, what the realistic timeline is, and who's responsible for technical maintenance after launch. Clear answers to these often matter more than the price itself.

Services: Website builds